Our Knowledge
Knowledge is like a good story, it should always be shared.
Learn all the latest news, events, and insights from the team at Fountain.
Traditional vs Digital PR: What’s the difference?
We recently had the pleasure of hosting the Norfolk Women’s Marketing Network at our headquarters in Norwich.
How User Generated Content is changing Digital Marketing.
We all know about the rise of TikTok in recent years and the proliferation of video content across social media platforms.
Augmented Reality in the ever-changing ad world.
Augmented reality (AR) is the integration of visual, auditory, and other sensory information with the real world, therefore allowing brands to create rich and unique experiences for consumers to access.
Bard vs. ChatGPT – What’s it all about?
In this video, Jake Surrey, our Head of Digital in Canada, shares his thoughts on Google’s response to ChatGPT.
Google’s AI powered Bard – A response to ChatGPT.
For the first time in years, Google could have realistic competition following talks of integrating Open AI’s ChatGPT into the Bing search engine. As a result, they have acted quickly, announcing the launch of their own AI powered chatbot – Bard.
How To Use Schema Markup For SEO If You Have An E-Commerce Site – Part 2.
The idea of something able to make decisions based on learning, as opposed to relying on the (potential) errors of the human programmer has limitless and transformative capabilities on humanity.
Stability through growth: How brands can withstand an economic downturn.
Many businesses are going to start feeling the squeeze. Here, we break down the key corner stones of a digital growth strategy.
Shopper decisions are evolving – is your brand well-equipped for the change?
Check out our video to find out more about the factors driving shopper decisions today in a post-pandemic world.
How To Use Schema Markup For SEO If You Have An E-Commerce Site.
In this blog post, we’ll discuss what schema markup is and why it’s important for SEO on e-commerce websites.
Fountain thoughts on 2023 trends.
Check out our video where our Fountaineers predict what they think will be the main trends of 2023.
Not another 2023 digital marketing trends article.
2023 is going to be the year of consumer consumption. However, consumption doesn’t necessarily mean purchasing.
The importance of good site architecture.
The importance of good site architecture. A really important (but often overlooked) part of technical SEO.