Our Knowledge
Knowledge is like a good story, it should always be shared.
Learn all the latest news, events, and insights from the team at Fountain.
Can you operate sustainability in the digital world?
Is it possible for your business to operate in the digital world, and be sustainable? Yes. And here’s how.
Micro conversions. Do they matter?
Have you ever wondered about those seemingly small actions users take on your website and if they contribute to your overall business objectives?
How to navigate Google’s Core Algorithm Updates
Our guide to understanding, preparing for, and responding to Google’s core algorithm updates. We’ll share the importance of aligning with Google’s guidelines, monitoring changes, and implementing strategies to navigate the ever-evolving SEO landscape.
GA4 is here: Are you ready?
UA is sunset and will stop recording data. GA4 is here to stay – are you ready and what on earth can you do if you’ve been caught unprepared!
Women in Leadership. Can you have it all?
Can women have it all? How does it feel to be a female leader in the tech sector? How can role models set our path, and much more!
Threads: Social Media’s Nuclear Meltdown?
Threads – the 1984 British nuclear apocalypse television film that launched tens of millions of nightmares – now has its own social med- Wait, no let’s start that again…
The do’s and don’ts for SaaS businesses in competitive markets.
Our Head of Partnerships, Rachel Murray, travelled down to London last week for a SaaS roundtable event with ADAMAPP & Two Fresh exploring the do’s and don’ts for SaaS businesses in competitive markets.
5 New Google Paid Search Tools You Should Be Using.
In this article, we will explore how paid search channels are changing, and delve into the upcoming technology changes introduced by Google.
Marketing over the years.
In an ever-evolving world, the marketing industry has witnessed remarkable transformations over the years. Hear more from seasoned marketing professional, Martin Chapman.
GA4 FAQ, June 2023 Update.
In less than a month, UA will stop collecting traffic and in its place is GA4. This is an updated article from our last FAQ post in April 2022.
Ladybird Guide to Digital Media.
We’re letting you into the world of digital media, break down barriers and show that it’s not as hard to understand as it may at first seem.
CRO and UX – united, they are stronger.
Conversion Rate Optimisation (CRO) and User Experience (UX) are commonly discussed in relation to website performance. Although they share similarities just how different are they?